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WORK: 20:20 VISION TRENDS REPORT

​SERVICES: RESEARCH, GRAPHIC DESIGN

MICROSOFT

Beyond content and design expertise, Feelr are strategic observers of emerging trends in marketing, technology, media, and popular culture. This thought leadership empowers our clients, ensuring they remain relevant in a dynamic and competitive business world.     

 

At the end of 2019, we were commissioned to research, write, and design a trends report for Microsoft Advertising to be published in early 2020 for an audience of digital marketers. Titled “2020 Vision: Trends To Define The Next Decade,” the document focused on five categories of study – Culture, Marketing, Media, Technology, and Economics. After first looking back at key milestones of the 2010’s, we reported on one trend in each category we predicted would endure and make an impact on business in the years to come.      

 

RESULTS: Added extra $350M to revenue from new client leads; written about in trade publications Search Engine Land and Search Engine Journal; report lived on the Microsoft Advertising website for four years as a form of content lead generation.       

 

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